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Monday, 07 May 2012 07:17 |
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Captain Lawrence Brewing Company is a growing craft brewery located in Westchester County, New York. In order to expand production and reach a larger audience, they moved their brewing facilities into larger accommodations and began programming and marketing efforts to capture a larger crowd. Chief among these was a new website which would allow them to spotlight events, new brews, tastings, and keg requests. Since we at Studio 23 love good beer, we jumped on the chance to redesign the site.
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Tuesday, 07 June 2011 09:09 |
NYC Swim, an organization that raises money by organizing swims in the waters around Manhattan, wanted a way to communicate with participants quickly and easily to promote their events and to give them updated information about swims. While they already had a Twitter account, it was underutilized and bore no resemblance to the organization's yearly promotional campaign graphics.
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Friday, 29 October 2010 19:24 |
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 Along with our usual web design and developement services, Studio 23 now offers custom mobile website design for our clients. Mobile-optimized sites are created to load faster, navigate easier and read better than a traditional site which often requires pinching and zooming to view content.
But is this an iPhone app? No. But that's a common question. Some clients ask us to build iPhone apps when, really, what they want is a mobile presence. iPhone apps are great but they're also proprietary and only work on the iPhone, iPod Touches and iPads.
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Thursday, 24 June 2010 09:31 |
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 The Lewisboro Library is perceived as a local resource by the community it serves. The Library, in fact, is a vibrant hub of activity offering programs, internet connection, books, videos and music from any of the libraries in the Westchester Library System. In addition, the Library was embarking on a new fundraising campaign and wanted a fresh identity to communicate a sense of tradition and a preparedness for the future.
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Friday, 12 September 2008 20:25 |
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 Styleworks of Union Square asked Studio23 to create a new identity, stationery system and website as professional and stylish as themselves. Studio23 rose to the challenge and created a simple and elegant identity that is changeable for various audiences and uses. The business cards, shown below, took the form of an apparel tag—a perfect metaphor for a company that helps clients look their best. The website explains the various services of the company and helps to generate new clients.
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Friday, 06 January 2012 13:43 |
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 Official Sports hired a developer to create a secure e-commerce site for their niche soccer referee gear store. Unfortunately, they found that the site had been compromised and credit card data was stolen. That's when they called Studio 23.
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Monday, 10 January 2011 17:49 |
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Studio 23 is proud to announce its poster submission to Core77.com's Sustainable Refrainables competition has been awarded a jury prize by the design community. Ours was voted fourth most popular and the poster was produced for use in transit shelters in San Francisco during Design Week San Francisco 2011.
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Wednesday, 25 August 2010 16:48 |
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 After two years of being in service, StyleWorks of Union Square wanted a fresh look to their website design. The old site, while still functioning, used older photos and a richer color scheme than the fresher look the client wanted to portray. That gave Studio 23 the ability to make some upgrades to the back end as well and promote the client's social media links more prominently. The first thing we did was to install the latest version of Joomla content management system and port much of the content from the existing site.
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Tuesday, 15 June 2010 16:31 |
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 How do you connect with potential clients when your business is all about making connections? You hire Studio 23 to design and build a website that's simple, clean, and allows you to update it and make changes easily.
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Sunday, 15 June 2008 20:24 |
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 The American Museum of Natural History asked Studio23 to design a website to accompany it's on-site exhibition of images from the Cassini-Huygens probe orbiting Saturn. The installation included a wealth of high-resolution images and text explaining the mission, the planet, it's moons and space photography. We at Studio23 were excited to create a site that displays the photos and the information simply and beautifully.
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Thursday, 13 October 2011 13:17 |
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 The National Coffee Association of USA hired Studio 23 to redevelop its website that serves the coffee trade as a resource of timely information, events and governmental affair initiatives. The site uses a proprietary content management system with components for member accounts, registrations and store. The original site contained considerable archived articles but distinguishing the archives from the current articles was a challenge to visitors. Also, the original site had limited navigational items and poor organization that inhibited access.
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Thursday, 11 November 2010 14:20 |
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Today, Studio 23 launched a new site called Disfluency.com which contains bits and pieces of design postings from around the web loosely tied together on the theme of disfluency—the art of making things difficult. Disfluency is a break or interruption in a visual flow of elements. It implies a disjointed nature of elements which can lead to effective or disastrous communications as a result. On the one hand, creating messages that challenge the reader can make those messages more effective and memorable. However, too little structure leads to chaos and anarchy. The right balance is the goal of any good designer. Stay tuned.
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Monday, 23 August 2010 16:24 |
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Studio 23 is excited to be working with Aino Education on the launch of their company and the development of their identity, website design and collateral materials. Owner Colin Greene knew he wanted an identity that was clean and simple and a website that was flexible enough that it could be changed and updated quarterly has his programs expanded. Studio 23 responded by creating a simple identity and a site that uese bold colors and lots of white space to highlight the client's text. But creating a great design is only the start.
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Monday, 29 September 2008 20:26 |
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Bitforms gallery asked Studio23 to update the design of their website by adding a host of new features, including videos and podcasts, without changing the simple, clean look of the site. Furthermore, while the content management system needed some upgrades, they didn't want to have to learn a new management system.
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Saturday, 22 March 2008 20:23 |
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 New real estate company The Morris Group needed an identity to differentiate themselves from the crowded Connecticut/New York real estate market. They contacted Studio23 to develop a comprehensive identity including positioning statement, tagline, logo, sell-sheets and signs. The M-house became a cornerstone of the program as was the tagline, "New York Negotiations. Connecticut Charm."
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