Studio 23 is proud to announce its poster submission to Core77.com’s Sustainable Refrainables competition has been awarded a jury prize by the Core77 design community. Over 400 entries were submitted and ours was voted fourth most popular meaning the poster will be produced as transit shelters that will be displayed in San Francisco for one week prior and during Design Week in San Francisco, June 13-19, 2011. If you’re in the city in mid June, keep an eye out for our poster.
Project
Create a poster with the phrases that move people toward sustainable design and business solutions.
Background Info
Core77 collaborated with the San Francisco chapter of AIGA to support their fourth biennial Compostmodern conference. The conference, dedicated to promoting and inspiring sustainable design solutions, is geared to established design firms and advertising agencies, emerging designers, design students and strategists who are interested in cultivating sustainable design by becoming catalysts for cultural, social and ecological transformation. Compostmodern 2011 will explore the current and future potential for ecologically sustainable growth and responsible design, focusing on real world solutions and practical applications of design thinking.
Task Definition
“Sustainable Refrainables” is a poster design competition celebrating words of persuasion. Designers tell stories. We use those stories to convey complex ideas in an engaging and meaningful way. One of those most complex ideas we deal with is about sustainable design—how to do it creatively, and how to garner support from our clients to do it effectively. Frameworks can get dry very quickly. Case studies can only take you so far. Often times, what we really need is a powerful opening salvo to jumpstart the dialogue.
The Compostmodern Core77 Design Competition invites designers to share those mantric phrases they find most powerful in communicating positive action. Maybe the phrase is something as simple as “I never use the word ‘sustainability.'” or “The first rule is listen. The second rule is to ignore what you heard and do it better.” or “There is no silver bullet, just silver buckshot.” Whatever your magic phrase, design it up in poster form, upload it to the competition site, and comment on your favorites. We’re looking for your most graphic, persuasive quotables!
All five winners will have their posters produced as transit shelters that will be displayed in San Francisco for one week prior and during Design Week in San Francisco, June 13-19, 2011. Posters will also be produced and awarded to the winning designers.