Lewisboro Democratic Committee

When Lewisboro Democratic Committee needed a partner to update and manage their communications, website, print ads, online ads, emails, and yard signs, they turned to Studio 23 to provide turn-key operations that could be responsive and manage quick turnaround. After developing a candidate-promoting website, we updated their branding, creating a cohesive look throughout their materials. Yard signs, print ads, mailers, emails, and online ads were developed to promote the candidates, register voters for online events, foster donations, and get out the vote.

Beyond promoting local candidates, the site also provided visitors with information on how to register, how to vote early, and where to vote, thus providing a comprehensive service to the community. We’re proud to help the local community and aid the democratic process.

Does the Lewisboro Democratic Committee have confidence in Studio 23? Let’s just say we have their vote.

Wellness Centers

When the Centers for Neurosurgery, Spine & Orthopedics underwent a rebranding, we at Studio 23 were less than excited by their results. For starters, the name is cumbersome, long, and unfamiliar, plus the final logo, a modification of a previous mark, was difficult to work with in practice. We decided to create a concept that leveraged their previous branding in a new, bold, and more flexible way. We proposed a name change to focus on the user’s goal—wellness—instead of the doctors’ specialities. By focusing on the client, the brand becomes more engaging and attractive to potential clients.

While this is only a concept, it shows a glimpse of how Studio 23 loves working with clients to keep their brands healthy and strong.

Karl Rutter Consulting

Branding, Identity Development, Website Design and Development

When educator Karl Rutter decided to start his own consultancy, he turned to Studio 23 to launch his brand. We created an identity, stationery system, website, and other materials as needed to get him going. Since the field of education is broad and constantly changing, we work with Karl to develop new pieces to target prospective students and schools in the process of building enrollment.

Learn more at KarlRutterConsulting.com

Ka/Lew News

Fostering Community

When the only weekly newspaper in a community folds, it leaves residents without a central hub of timely information. That was the case when the venerable Lewisboro Ledger ceased printing, leaving the residents of Lewisboro and Katonah without a source of news. To spark a transition as an online newspaper, Studio 23 conceived of the Katonah/Lewisboro News, an online-only newspaper funded by advertising, using professional journalists and editors supplemented by amateur local writers and photographers. We developed a new name and masthead that incorporated both Katonah and Lewisboro to reach a larger audience and proposed a particularly robust real estate section to promote sales in the community.

Since this proposal, other publications have stepped in to fill the void but we’d still love to see Ka/Lew News get off the ground.

The Parking Club Condo

Scope of work: Branding, identity, marketing collateral, website, outdoor

The Parking Club Condo is a unique concept of owning a parking place in New York City. To attract potential buyers, Studio 23 created a series of outdoor on-site promotional signs to drive inquiries. In addition, we created a website with detailed availability, location map, and contact information to drive sales.

Waverly Garage

Scope of work: Marketing collateral, outdoor

Waverly Garage wanted a distinctive look to promote the sale of its fully-automated parking spots. Studio 23 responded with a playful concept featuring a set of gears and various marketing headlines that promote the idea of owning a parking space in Brooklyn. To attract customers, we used on-site promotional posters as well as a direct mail campaign to local residents.

Family Tree of Wine

Limited Edition Poster

This poster started as an offshoot from a personal hobby—winemaking. There is a complex relationship between varieties of grapes and we thought it would be fun to create a poster showing that relationship. This limited-edition offset-printed series, 30″ x 40″ sold out quickly, sorry, but contact us if you’re interested in a reprint.

Drive-to-Site Multimedia Campaign, List College

The Jewish Theological Seminary

List College Admissions Campaign

Excerpts from one campaign for List College which includes online social media, ads, PPC ads, email campaign, direct mail, and print advertising. Part of a multi-stage campaign to drive to site.

Development Impact Statements, JTS

The Jewish Theological Seminary

Scope of work: Marketing collateral

A series of documents created for the JTS Office of Development to show prospective donors and board members the scope of the school’s influence on the Jewish community. Instead of dull charts, Studio 23 created lively, interesting documents that told their story in an engaging way.

Breaking the Bank, JTS Lecture Event

The Jewish Theological Seminary

Scope of work: Email campaign, marketing collateral, social media

Promotional campaign for a special event hosted by JTS. Includes various media drive-to-site campaign to get more information and to register.