Fostering Community
When the only weekly newspaper in a community folds, it leaves residents without a central hub of timely information. That was the case when the venerable Lewisboro Ledger ceased printing, leaving the residents of Lewisboro and Katonah without a source of news. To spark a transition as an online newspaper, Studio 23 conceived of the Katonah/Lewisboro News, an online-only newspaper funded by advertising, using professional journalists and editors supplemented by amateur local writers and photographers. We developed a new name and masthead that incorporated both Katonah and Lewisboro to reach a larger audience and proposed a particularly robust real estate section to promote sales in the community.
Since this proposal, other publications have stepped in to fill the void but we’d still love to see Ka/Lew News get off the ground.