Along with our usual web design and developement services, Studio 23 now offers custom mobile website design for our clients. Mobile-optimized sites are created to load faster, navigate easier and read better than a traditional site which often requires pinching and zooming to view content.
But is this an iPhone app? No. But that’s a common question. Some clients ask us to build iPhone apps when, really, what they want is a mobile presence. iPhone apps are great but they’re also proprietary and only work on the iPhone, iPod Touches and iPads. Mobile websites, however, are HTML-based, just like a desktop site, and can be viewed on Apple products as well as Blackberries, Android and Windows mobile phones. The advantages are that development time is faster, visitors don’t need to download a special app through a storefront, updates are made at the same time content on the site is updated, and companies can promote the mobile site just as they do their traditional URL.
While only a fraction of the traffic we see comes from mobile devices, our clients like to think ahead. We’re right there with them.
